FTC Issues Orders to Five E-Cigarette Manufacturers’ Seeking Information on 2019 and 2020 Sales, Advertising, and Promotional Methods

FTC Issues Orders to Five E-Cigarette Manufacturers' Seeking Information on 2019 and 2020 Sales, Advertising, and Promotional Methods As part of its ongoing study of the U.S. e-cigarette market, the Federal Trade Commission has issued orders to five manufacturers seeking information about the companies' 2019 and 2020 sales, advertising, and promotional expenditures. The FTC sent the orders to JUUL Labs, Inc.; R.J. Reynolds Vapor Company; Fontem US, LLC; Logic Technology Development LLC; and NJOY, LLC. The orders seeking 2019 and 20200 data follow similar orders the FTC issued to e-cigarette manufacturers in October 2019 to collect information about industry sales and marketing for the calendar years 2015, 2016, 2017, and 2018. The goal is to help the Commission, policymakers, and the public better understand this rapidly growing market. The FTC's e-cigarette study complements studies the agency has been conducting for many years on cigarettes and smokeless tobacco products. Among other things, the Commission orders seek: annual data on the sales and give-aways of e-cigarette products; information about the characteristics of the companies' e-cigarette products, such as product flavors; annual amounts the companies spent on advertising and promoting e-cigarette products; and information about e-cigarette product placement, the websites and social media accounts used to advertise or sell e-cigarettes, affiliate programs, influencer marketing, and college campus programs. The Commission is authorized to issue the Orders to File a Special Report by Section 6(b) of the FTC Act. The Commission vote to issue the orders announced today was 4-0. The Federal Trade Commission works to promote competition and to protect and educate consumers. You can learn more about consumer topics and report scams, fraud, and bad business practices online at ReportFraud.ftc.gov. Like the FTC on Facebook, follow us on Twitter, get consumer alerts, read our blogs, and subscribe to press releases for the latest FTC news and resources. Contact Information Media Contact: Mitchell J. Katz Office of Public Affairs 202-326-2161 Staff Contacts: Rosemary Rosso Bureau of Consumer Protection 202-326-2174 Michael Ostheimer Bureau of Consumer Protection 202-326-2699 Related Actions Order to File Special Section 6(b) Report on E-Cigarette Products in Calendar Year 2021 (Generic Text Version) Media Resources Protecting Consumers More news from the FTC >>    SUBSCRIBER SERVICES:  Manage Preferences  |  Unsubscribe  |  Help This is a free service provided by the Federal Trade Commission.

 

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