Can’t lose what you never had: Claims about digital ownership and creation in the age of generative AI

Can't lose what you never had: Claims about digital ownership and creation in the age of generative AI By Michael Atleson, Staff Attorney, FTC Division of Advertising Practices Let's say someone walks into an old-fashioned record store looking for the Bright Eyes song "False Advertising." Upon finding and buying the album, she'd have little reason to fear that store employees might sneak into her house later and take it back from her. She'd also have no cause to think that the album was counterfeit and not by the band at all. Now let's say instead that the same song inspires an artist to create a mural depicting the FTC's greatest false ad cases, and the mural gets displayed in a local gallery. The artist might be surprised if the gallery later shuts its doors and refuses to return the mural . . . or if some other company secretly reuses bits of it to make something else. Read more > SUBSCRIBER SERVICES:  Manage Preferences  |  Unsubscribe  |  Help This is a free service provided by the Federal Trade Commission

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